Content Briefs

AI content briefs that power
high-performing content

Streamline research and align your team with content briefs built for SEO and speed.

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From keyword to content brief in seconds

Generate research-backed, structured content briefs that keep writers, editors, and stakeholders on the same page.

Streamline your research

See the top SERP results, analyze competitor content, and uncover the questions your audience is asking all in one place.

Rank higher

Instantly generate a full content brief based on top SERP results, guaranteed to boost your search rankings and grow your audience.

Generate full briefs instantly

Save time and create full content briefs faster than ever to align your team and scale content production.

AI content briefs built for search and strategy

Frase creates content briefs your writers will love—and content your audience will find.

Research

Get instant access to top SERP results, related searches, and popular questions—all in one view.

Analyze

Dive into competitor insights and discover the content sections you need to include to outrank them.

Generate

Let our powerful AI instantly generate a full content brief based on research and analysis of top-ranking results.

Assign

Assign content briefs to team members, collaborate, and leave comments all in one place.

Speed up your entire content workflow

Deliver briefs that align with your SEO strategy and streamline your entire content creation process—without the manual lift.

Unified content creation

Research, write, and optimize content in the same AI-powered workstation.

Templates and SOPs

Re-use templates to create content briefs, save custom AI prompts, and build repeatable workflows.

Style Guide

Empower your army of brand ambassadors with set style guidelines.

Feedback

Highlight text and submit comments to deliver feedback to your team.

Team Collaboration

Assign documents to different writers.

Project management

Track progress for each of your documents.

“I’ve spent a great deal of time comparing tools to get the most out of what I write, and Frase feels like you’re using content marketing cheat codes.”

Brendan Hufford

Content Marketer @ ActiveCampaign
“Frase feels like a next-gen content tool that’s not just exciting for SEOs, but for writers as well. In my mind, that’s more important to create successful content.”

Kevin Indig

Director of SEO @ Shopify
“Frase is an exceptional platform that has revolutionized how I approach my business's content optimization and customer engagement.”

Tony R.

Verified G2 Reviewer
“Frase is easy to use and gives you everything you need to create excellent content. I love how easy it is to research competitors, find reference sources for blogs, and create outlines and briefs.”

Chris F.

Verified G2 Reviewer

Frequently asked questions

Can’t find what you’re looking for? Drop us a line.

What makes Frase’s content briefs better?

One of the key factors that sets Frase’s content brief software apart is its unique ability to perform SERP-based research from the content within the document itself. This means that instead of manually researching and analyzing search results, Frase’s AI-powered software does the heavy lifting for you, saving you time and effort.

How can I use AI to generate my content brief?

With Frase, you can utilize AI to generate your content brief in a few simple steps. The AI Writer draws inspiration from search results, ensuring accuracy and relevance in your content. This means that Frase analyzes search results and extracts relevant information to help you create an effective content brief.

Are there any additional features that make Frase’s content brief feature stand out?

Yes, in addition to its SERP-based research capabilities, Frase’s content brief software offers multiple features. These include the availability of pre-designed templates that help to create a standardized content creation process, seamless collaboration options to share briefs with writers, and the ability to create SEO-optimized briefs so you can rank for your top queries.

Can I import my own content brief templates?

Yes, you can! AI content briefs allow you to streamline your content creation process by using templates. Not only can you use pre-existing templates, but you can also import your own content brief templates to create a customized and replicable process.

Power your content workflow with Frase

Save hours on research and accelerate your content process with briefs built to rank. Try for free.