Your Content Should Work Twice
Once for Google. Once for AI.
Every piece of content you publish has two audiences: traditional search engines and AI engines. Frase scores both, fixes both, and keeps both healthy — automatically. New to GEO? Read our complete guide to Generative Engine Optimization.
Trusted by companies including Andela, ActiveCampaign, Career Karma, Coursera, Digitas, Extra Space, GitLab, Hennessey, Merkle, Oracle, PTC, Sunbelt Rentals, Talkspace, Thermo Fisher, Thomson Reuters, Toptal, Under Armour.
Monitoring isn't the same as fixing
Other GEO tools tell you what's broken. Frase fixes it and republishes it.
Research. Optimize. Publish.
Three steps to content that ranks on Google and gets cited by AI.
Research & Plan
Research keywords, analyze top 20 SERP results, discover questions from Google PAA, Reddit, Quora — and see exactly what topics you need to cover.
Write & Optimize
Real-time dual scoring as you write. The GEO panel breaks your score into five dimensions and tells you exactly which one is dragging the page down.
Publish & Track
Publish optimized content, track AI appearance rate over time, and let Content Guard keep it healthy — automatically.
Optimize for Every Major Search Platform
One workflow. Dual scoring. Complete coverage.
ChatGPT
Perplexity
Claude
Gemini
Inside the GEO Score — five dimensions Frase scores
Competitors give you one number. Frase shows you the five dimensions that determine whether AI engines cite you — and exactly what to fix.
Quotability
How easily AI engines can extract verbatim statements from your content.
- Declarative sentence framing
- Self-contained claims
- Quote-ready phrasing
Structure
Clean H2/H3 hierarchy and list density that AI parsers can navigate at a glance.
- Logical heading depth
- Scannable list formatting
- Section-level intent
Definitions
Canonical definitions AI engines latch onto when answering 'what is' queries.
- First-mention definitions
- Entity-anchored phrasing
- Glossary-ready terms
Takeaways
Explicit key takeaways AI engines summarize when condensing your page.
- Highlighted summary blocks
- Bullet-form conclusions
- TL;DR sections
Citations
Statistics, entity coverage, and outbound sources that make your claims verifiable.
- Linked data sources
- Entity frequency depth
- Extractable statistics
Most tools tell you what's broken. Frase fixes it.
Content Guard runs the full loop — scan, diagnose, fix, republish — so your content stays cited and ranked without manual triage.
Scan
Weekly automated audits across your entire content library.
Diagnose
Surfaces score drift, decay signals, and citation gaps.
Fix
Applies optimizations per your policy — automatic or approval-gated.
Republish
Pushes corrected content back to your CMS — round-trip.
Set it once. Frase keeps your content cited and ranked.
Connect WordPress, Sanity, Webflow, Wix, or FraseCMS. Choose automatic or approval-gated fixes. Walk away.
Discover what content your audience actually needs
Built-in visitor chat reveals exactly what questions you're not answering, so you can turn every gap into a ranking opportunity.
See real visitor questions in real-time. Identify content gaps automatically. Create content based on actual search intent.
- Real-time visitor question tracking
- Automatic content gap detection
- Analytics show what to write next
Use the Frase Agent to optimize content with natural language. Describe what you need — the Agent handles research, writing, and optimization automatically.
- Full platform access via natural language
- Agent-driven content workflows
- Available on all Frase plans
Everything you need for SEO + GEO optimization
Real-time SEO scoring
Traditional search engine optimization
Topic coverage, keyword usage, internal-link health, and on-page signals scored as you write. Track your SEO score live and see exactly which signals are dragging Google rankings.
Real-time GEO scoring
AI search engine optimization
Score updates as you write across Quotability, Structure, Definitions, Takeaways, and Citations — the five dimensions that determine whether ChatGPT, Perplexity, Claude, and Gemini cite your page.
Topic coverage analysis
Gap detection against top results
See which entities and subtopics competitors cover that you don't. Frase analyzes top-ranking pages and surfaces gaps for both Google and AI engines.
Question optimization
Boost AI engine citations
Discover what users actually ask about your topic. Answering these questions in extractable format increases the chance AI engines cite your content directly.
Readability suggestions
Clarity AI engines reward
Sentence length, paragraph density, and reading-grade recommendations. Clear, well-structured writing performs better on both Google and AI engines.
Structure recommendations
AI-friendly formatting
Suggested H2/H3 hierarchy, list density, definition blocks, and takeaway sections — the formatting signals that make your content extractable.
Thousands of teams trust Frase to do the work
Frequently asked questions
Still have questions? We'd love to help.
Talk to Our Team →Create content that ranks on Google and gets cited by AI.
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