Content Optimization

Turn good content into
top-ranking content

Frase analyzes your content against top-performing competitors and delivers real-time SEO recommendations that help you outrank them.

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Built-in SEO guidance that actually works

Frase analyzes what’s ranking and gives you the data-backed recommendations you need to compete—right inside your writing workflow.

Research made easy

Let Frase do the heavy lifting for you with streamlined competitor research.

Data-driven insights

Analyze your competitors' keyword usage to identify content gaps and opportunities to rank higher.

Actionable analytics

Integrate Frase with Google Search Console to monitor pages and refine your strategy.

How Frase optimizes your content for search

Frase reverse-engineers SERP data, benchmarks your content against top results, and delivers real-time recommendations to improve topic coverage and search performance.

Research competitors

See what your competitors are doing and spot areas where you can outrank them.

Get real-time insights

Our powerful AI will provide instant insights on how your content stacks up and where there's room to do better.

Take action

Boost your topic score by taking suggested actions for improvements.

Optimize existing content

Import URLs to analyze, improve, and fully-optimize content you've already created.

Streamline your workflow from idea to ranking

Build a repeatable, data-backed content workflow that helps your team create, optimize, and publish at scale.

Unified content creation

Research, write, and optimize content in the same AI-powered workstation.

Templates and SOPs

Re-use templates to create content briefs, save custom AI prompts, and build repeatable workflows.

Integrations

Optimize content inside Google Docs and WordPress.

Style Guide

Empower your army of brand ambassadors with set style guidelines.

Google Search Console

Integrate with Google Search Console to monitor existing pages and spot ranking opportunities.

Project management

Track progress for each of your documents.

Frequently asked questions

Can’t find what you’re looking for? Drop us a line.

What makes Frase’s solution better than other SEO content optimization software?

A key advantage of Frase’s on-page optimization is its ability to conduct SERP-based research directly from top-ranking competitors for your target query. Frase then distills these insights and provides you with actionable, research-driven strategies to optimize your content. This ensures your optimization efforts are grounded in factual, effective insights rather than guesswork.

Can I use Frase for an SEO content analysis on existing content?

Yes! Frase’s optimization feature is designed to help you enhance not only new content but also content that’s already published. You can easily import your previously published content into Frase directly from a URL, enabling you to optimize it and boost rankings.

Can I monitor page performance with Frase?

Yes. Frase integrates with your Google Search Console and shares insights on where existing pages are performing well, as well as opportunities for improvement. It then gives you suggests actions you can take to improve your rankings.

Ready to outrank the competition?

Try Frase free and see how easy it is to create content that ranks—faster, better, and at scale.