Content Editor

Maximize content ROI with
every word

Write and edit with real-time SEO data, competitor insights, and optimization guidance so your content is always built to perform.

Get Started for Free

No credit card required

Write smarter, rank higher

Frase writes, scores, and improves your content in real time—so you can scale results.

Take full control

Whether you're editing content or starting from scratch, direct our AI to create, rewrite, or refine however you like.

SEO content, AI powered

Our powerful AI will improve and accelerate your writing process. Set your unique tone of voice so content is always on-brand.

Real-time SEO insights

You'll have SERP-based analysis right at your fingertips and a topic score to keep you on track as you write.

How the Content Editor works

Every edit moves you closer to page one. Optimize as you write with built-in SEO scores and keyword suggestions.

Instant AI assistance

Prompt the intuitive content editor to outline, continue writing, and rewrite content.

Get suggestions

Let the AI suggest headings and build outlines while you explore competitor content, all in one solution.

Optimize for search

Improve your topic score and outrank competitors with real-time suggestions as you write.

Collaborate

Assign work to team members, collaborate on documents, and leave feedback all in one place.

AI writing that powers your entire content operation

Frase helps you develop a content process that’s fast, governed, and built for growth.

Unified content creation

Research, write, and optimize content in the same AI-powered workstation.

Brand Voice

Generate articles in your unique brand tone of voice.

Integrations

Optimize content inside Google Docs and WordPress.

Folders

Organize your documents in folders according to your topical maps, clients, or project.

Style Guide

Empower your army of brand ambassadors with set style guidelines.

Analytics

Deep dive into what works and get insights into where you can improve your rankings.

“I’ve spent a great deal of time comparing tools to get the most out of what I write, and Frase feels like you’re using content marketing cheat codes.”

Brendan Hufford

Content Marketer @ ActiveCampaign
“Frase feels like a next-gen content tool that’s not just exciting for SEOs, but for writers as well. In my mind, that’s more important to create successful content.”

Kevin Indig

Director of SEO @ Shopify
“Frase is an exceptional platform that has revolutionized how I approach my business's content optimization and customer engagement.”

Tony R.

Verified G2 Reviewer
“Frase is easy to use and gives you everything you need to create excellent content. I love how easy it is to research competitors, find reference sources for blogs, and create outlines and briefs.”

Chris F.

Verified G2 Reviewer

Frequently asked questions

Can’t find what you’re looking for? Drop us a line.

What makes Frase’s SEO content editor better than other content editing software?

Frase’s content editing software stands out not only for its ability to conduct SERP-based research directly within the document (eliminating tedious manual analysis) but also for its intuitive user interface. This user-friendly UI provides powerful AI directives just a click away, making it simpler and faster to optimize content. The combination of these features ensures a seamless experience that saves time and enhances the effectiveness of your SEO efforts, setting Frase apart from other content editing tools.

What’s the advantage of using Frase’s content editor over ordinary document editors like Google Docs or Microsoft Word?

While tools like Google Docs and Microsoft Word are great in general writing and collaboration, they fall short in specialized areas such as SEO optimization and integrated research capabilities. Frase’s content editor bridges this gap by offering integrated SERP-based research and powerful AI writing assistance. These features are specifically designed to enhance SEO writing, providing you with data-driven insights and automated content suggestions that ordinary document editors simply can’t match. This makes Frase an invaluable tool for those looking to optimize their content for better search engine performance, all in one place.

Can I import existing content into Frase’s content editor?

Yes, you can! Importing existing content into Frase’s content editor is straightforward. Simply input a URL, and Frase will automatically load the content from the webpage into the editor. This allows you to quickly and efficiently optimize your existing online content using Frase’s powerful SEO tools and AI capabilities.

Try Frase’s Content Editor for free

Create SEO-optimized content in minutes with AI that writes and improves for you. No credit card required.