Product Updates
Engineers stopped prompting their AI. Content teams should too.
Engineers stopped prompting their AI and started building loops. Here's what loop engineering means for content teams — and the gate that makes it work.
Georgina D'Souza
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Product Updates
Latest features and improvements
13 articles
Product Updates
A simpler, smarter way to start creating in Frase
We ve redesigned our workflow to give you a more intuitive way to start creating content in Frase. Reach your content goals faster than ever.
Georgina D'Souza
Product UpdatesUncategorized
Consistent content starts here: Introducing Style Guide
Define your team s writing standards with Style Guide, and Frase will enforce them both in AI-generated content and your own manual edits.
Georgina D'Souza
Product UpdatesGEO
Search is changing: Introducing GEO scoring in Frase
You can now see how well-optimized your content is to perform in AI Search. With Frase, you'll now get step-by-step guidance to make your content visible across LLMs, AI snippets, and more.
Georgina D'Souza
Product Updates
Introducing Terms: Keep AI on brand, word for word
Meet Terms, a new feature in your AI Knowledge Base that helps your team (and your AI) stay aligned on the exact words that do, or don’t, belong in your content.
Georgina D'Souza
Product Updates
Frase just got smarter: Introducing our most powerful content optimization upgrade yet
Smarter topic analysis. Better structure. More search visibility. We’ve just launched a powerful system upgrade to better optimize your content.
Georgina D'Souza
Product Updates
Discover Reference Docs: Bring your internal knowledge into every AI draft
From brand guidelines, to internal research, or product specs, Reference Docs allows you to create AI content based on internal knowledge.
Georgina D'Souza
Product Updates
Introducing Frase Answers: A website chatbot to fuel your content strategy
Frase Answers is an AI-powered website chatbot designed to do more than just respond instantly to visitors’ questions.
Georgina D'Souza
Product Updates
From sample to scalable: How Frase’s Brand Voice feature works
Discover the power of Frase's Brand Voice and never create content that's "off-brand" again.
Georgina D'Souza
Product Updates
Introducing Content Opportunities: Let Frase find your next SEO win
Imagine if your content strategy was powered by a smart assistant that could analyze your entire website, spot SEO issues, and surface growth opportunities before your rankings drop
Georgina D'Souza
Product Updates
Introducing Rank-Ready AI Documents: Create SEO content faster than ever
Whether you re writing blog posts, product descriptions, technical documentation, or any other type of article, our new Rank-Ready AI Documents make SEO-optimized content creation easier than ever.
Georgina D'Souza
Product Updates
Introducing Frase 2.0: Simplicity meets power
Frase has been revamped to remove functionality that caused clutter and confusion. The result? A simpler yet more powerful tool.
Product Updates
Google’s helpful content update: How Frase will evolve to focus on originality
The latest Google update is a paradigm shift that will change how many of our customers manage their content workflows. See why we think that’s a good thing.
Frase Team